The Forbes Celebrity 100 list of most powerful celebrities is out and the hottest celebrities — on the cover and at #1 — are two of the most open, honest and vulnerable people to top any list, let alone Forbes.
The art form of self-expression has exploded through the use of social media — by which, thanks to Facebook and Twitter, anyone can share anything at anytime and potentially reach millions of people. This has created a new media celebrity — one loved as much (if not more so) for their raw honesty as for their talents.
Bethenny Frankel, who graces the cover of the Forbes list (and debuts on the list at #43) and Lady Gaga, who displaced Oprah (even as her revered show comes to a close this week!) in the #1 spot, also happen to be giants in the social media world — sharing their vulnerabilities and ambitions for all the world to see.
Lady Gaga, #1 on the Forbes most powerful celebrities list, also holds the #1 position on Twitter with over 10 million followers, and her new record reached #1 on its first day out. Appropriately called Born This Way, the album embodies this new way of thinking, of embracing who we are, flaws and all. While Madonna was all swagger and The Beatles were all wit and charm, Lady Gaga often breaks down in tears, as she does on her HBO special when she proclaims, “I just sometimes feel like a loser kid in high school …and I have to tell myself I’m a superstar every morning.”
Bethenny Frankel, an entrepreneur/chef turned reality show contestant (Martha Stewart’s The Apprentice) turned reality show cast member (The Real Housewives of New York) turned reality show star (Bethenny Ever After), recently made news for selling her Skinny Margarita liquor to industry giant Beam Global for over $100 million – which you probably already know if you watch her show or follow her on Twitter. Her popularity is in large part due to her painfully honest, often tearful, TV moments in which she seems profoundly real and intimately relatable to her growing fan base.
A chapter called “Own It” in Bethenny’s new book, A Place of Yes, starts with this quote from Spencer Johnson: “Integrity is telling myself the truth. And honesty is telling the truth to other people.” And now, through social media, anyone can find those “other people” to tell their truth to.
As the Forbes list indicates, using the media to share yourself and your authentic truth, is power.