The car crash that took the life of a young girl on the brink of her 9th birthday was a devastating although not uncommon occurrence; the sort of thing that occasionally turns up on the local news as a 30-second report on an auto accident that shut down the freeway for a few hours. But this is no ordinary story… this is the story of the news that unfolded into a miracle.
We’ve come to learn about Rachel, the girl who perished in the crash, through stories on the news, such as this profile on CBS News. Before her 9th birthday she opened a page on charity: water to raise funds in lieu of receiving gifts for her birthday. In her words: “I found out that millions of people don’t live to see their 5th birthday. And why? Because they didn’t have access to clean, safe water.” Her goal: three hundred dollars.
After the news covered the multi-car accident that claimed her life, they started talking about her passion for helping children in the world who don’t have access to clean, safe drinking water. People who heard the story were touched, and went to her fundraising page. The donations started pouring in. In these first two months, the donations climbed and this week reached one million dollars. In fact, in the hour or so that it took me to write this post, the donations climbed by twenty-four THOUSAND dollars.
The money will go to build wells and bring clean safe water to children. It will save tens of thousands of lives.
RebootTheMedia salutes all the news organizations and feature stories that used their power to move people and help make something so great, so inspiring, and so life-affirming out of the ashes of a tragedy. This is what it means to use the media to make a difference. This is what it looks like to transform the world.